Why Bachelor’s Juliana Won't Quit Her Job After Making Money on Social Media

The Bachelor alum Juliana Pasquarosa has made a name for herself on social media after season 29 of the reality show — but would she walk away from her stable job to make money as an influencer?

“I do really love what I do, and I love the people that I work with,” Juliana, 28, revealed during the Monday, August 18, episode of the “Trading Secrets” podcast. “I don’t ever really, necessarily think I’ll stop doing that. It’s just a matter of how to add in new opportunities.”

Host Jason Tartick noted that social media ads and promotional deals can be very lucrative, especially for reality stars. So, when he asked whether Juliana — who works in finance — is “making more off social media or your career,” he was surprised by her resolve to stick out her typical 9 to 5.

“Oh, they are pretty close. But definitely social media,” Juliana said, confirming that her influencer earnings are on a “trajectory” to earn her more cash.

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Still, Juliana said she doesn’t plan to quit her career.

“I feel like, I don’t know, I like going into my office [and] putting my phone down,” the Bachelor Nation star explained. “There’s so much positive that comes from social media but there’s also just so much negativity if you put too much weight in it. I don’t ever want to get lost in that. I weigh it out.”

Courtesy of Juliana Pasquarosa/Instagram

Juliana told listeners that she has been very lucky with her career thus far, revealing she had “just left” her job of five years when she was cast on The Bachelor.

At the time, she had been working for a broker dealer in the finance world. She had just accepted her current job with a wealth management financial planning firm when she agreed to be part of the season 29 roster.

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Despite being hesitant over Juliana leaving her job briefly to compete for Grant Ellis’ heart, her bosses eventually signed off on her brief hiatus and held her position.

Although Juliana had nothing but good things to say about her corporate job, she revealed on the podcast that she’s not going to say “never” to a possible switch to full-fledged influencer.

Courtesy of Juliana Pasquarosa/Instagram

“I’m in my ‘yes era,’” Juliana said on Monday, before teasing that when it comes to her earnings on social media there is a number that could sway her to leave her comfy position in finance.

Juliana said, “I don’t want to say a specific number. But I definitely have a goal in mind that would make me consider leaving my 9 to 5.”

Jason, 36, asked, “Is it over six figures?” to which Julianna replied, “Yes.”

In addition to navigating her newfound social media clout, Julianna is mending a broken heart after calling off her engagement to Grant, 31, earlier this year. The pair met on season 29 of The Bachelor and Juliana accepted a proposal during the March finale.

The Bachelor’s Juliana Pasquarosa Addresses Split from Grant Ellis

Juliana and Grant confirmed their split in June. “There’s no negativity here, no resentment [and] just two people who care about each other and want the best for one another moving forward,” Grant wrote via an Instagram statement. “I’ll always be grateful for what we shared and for the growth that came with it. Thank you to everyone who supported us and believed in our journey. This chapter is closing, but we’re both walking away with love and respect in our hearts.”

Courtesy of Juliana Pasquarosa/Instagram

Two months later, Juliana is still confident in their decision and is hopeful that Grant will find his happily ever after in time.

“I want to see him succeed and I will always support him,” she said on Monday. “I think he’s a really great, genuine guy and I can tell he’s supporting me from afar.”